The Bronx Looks to Capitalize as Hip-Hop’s Birthplace

In the 1970s, DJs, dancers, graffiti artists and the first rappers came together in the burned-out buildings of The Bronx, giving birth to hip-hop.

Today, hip-hop is a multibillion-dollar industry and The Bronx is on the mend, but New York’s northernmost borough is struggling to capitalize on its heritage.

Hip-hop began at 1520 Sedgwick Avenue on the two-tone linoleum floor of a ground-floor room in an anonymous brick house, under an impromptu neon light.

There on August 11, 1973, Clive Campbell — nicknamed Kool Herc — mashed together snippets of recordings on two turntables and, without knowing it, became the first hip-hop DJ. Coke La Rock became the first MC as he delivered spoken-word lyrics over the music.

Hip-hop culture — with its mix of DJing, rapping, graffiti and dance — has gone on to become a global phenomenon. The Bronx has restored several emblematic sites including Cedar Playground, the scene of the first open-air hip-hop parties, and the Bronx River Community Center where pioneering DJ Afrika Bambaataa had his start.

The early days of hip-hop have also been dramatized in a television series, “The Get Down,” which premiered in August.

But little of the giant hip-hop industry now comes out of or benefits The Bronx, which despite recent growth remains less prosperous than glamorous Manhattan or fast-growing Brooklyn.

A plan to create a hip-hop museum in The Bronx has repeatedly been proposed and resurrected but has not come to fruition.

Rocky Bucano, a businessman and producer behind the Universal Hip Hop Museum, has since teamed up to create a foundation to support the project, enlisting several figures from the first generation of hip-hop including Kurtis Blow.

The current plan calls for a complex over several acres on the Harlem River, which separates The Bronx and Harlem. Alongside the museum will be businesses, green space and affordable housing.

Vocabulary:

burned-out – (adjective) destroyed or heavily damaged by fire, leaving only an empty shell, “The city plans to demolish the burned-out factory to build a new public park.”

on the mend – (idiom) improving, recovering, or getting better after a difficult period, illness, or injury, “After months of economic decline, the local neighborhood’s business district is finally on the mend.”

capitalize on – (phrasal verb) to take advantage of or use a situation, asset, or opportunity to gain a benefit, “The tourism board wants to capitalize on the town’s historical charm to attract more international visitors.”

two-tone – (adjective) having two different colors, or two shades of the same color, “She drove a classic two-tone car painted in brilliant shades of blue and white.”

impromptu – (adjective) done, made, or played without any prior preparation or planning; spontaneous, “The band surprised their fans with an impromptu acoustic performance in the middle of the subway station.”

mashed together – (phrasal verb) combined, blended, or mixed different elements together to create something new, “The DJ mashed together a classic rock song with a modern pop beat to get everyone dancing.”

global phenomenon – (noun phrase) an event, trend, or cultural movement that becomes exceptionally popular and widely recognized all over the world, “Smartphone technology has transitioned from a niche luxury to a true global phenomenon.”

emblematic – (adjective) serving as a perfect symbol, representation, or classic example of something, “The Statue of Liberty is emblematic of freedom and welcoming opportunity.”

dramatized – (verb/past participle) adapted, presented, or written about in a dramatic, theatrical, or highly engaging story format for television, theater, or film, “The historical struggle for civil rights was beautifully dramatized in the award-winning movie.”

come to fruition – (idiom) to successfully happen, occur, or be completed as planned, usually after a long time or a lot of effort, “After years of hard work, her dream of opening her own bakery finally came to fruition.”

teamed up(phrasal verb) joined forces, combined efforts, or worked together with another person or group to achieve a common goal, “The two local charities teamed up to organize a massive food drive for families in need.”

enlisting – (verb/gerund) securing the help, support, or services of someone for a specific cause, project, or task, “The director is enlisting the help of top designers to create the costumes for the upcoming play.”